Glossary
Schema Tag
Schema Tag: Schema markup, also known as structured data, is the language search engines use to read and understand the content on your pages. By language, we mean a semantic vocabulary (code) that helps search engines characterize and categorize the ...
Google Analytics Code
Google Analytics Code: The Analytics tag is a snippet of JavaScript that collects and sends data to Analytics from a website. Learn more Example:
Canonical Code
Canonical Code: A canonical tag (rel=“canonical”) is a snippet of HTML code that defines the main version for duplicate, near-duplicate and similar pages.
HTML Sitemap
An HTML sitemap is a user-friendly page on your website that lists and links to all (or most) of your website’s pages in a structured format. It functions as a table of contents, helping visitors easily navigate your site and find key pages. Unlike ...
Heatmap Code
Heatmap Code: A heatmap is a visual representation of where users click on your site. It pulls in data from actual user visits to show which elements on your page get the most attention, and which are being ignored. Areas that get lots of clicks ...
Title & Meta Description Tag
Title & Meta Description Tag: Title tags & Meta descriptions are the most important on-page SEO factors. Title & Meta tags are snippets of text that describe the content of a page. The meta tags will not show on the page itself. They will only ...
Backlinks and types of Backlinks we do
Backlinks: A backlink is a link created when one website links to another. Backlinks are also called "inbound links" or "incoming links." When you get down to it, there are only two types of backlinks: dofollow and nofollow. A person reading a web ...
Website Content
Website content includes the creation and optimization of key pages such as your homepage, geo-targeted landing pages, and service or keyword-focused landing pages. These pages are developed based on your finalized keywords to ensure they are ...
Backlink Analysis
Backlink analysis is the process of conducting an in-depth audit of all links pointing to your website using tools such as Google Search Console and other third-party SEO tools. This analysis helps identify low-quality or harmful backlinks that may ...
Guest Blogging
Guest blogging is the practice of creating SEO-optimized content that is published on relevant third-party websites or blogs. These articles are placed on well-established and authoritative sites, allowing you to include editorial backlinks to your ...
Dashboard Terms
Here's a glossary of important terms for your reference: Google Index: Total number of pages from your website indexed in Google. Pending Issues: Active – These are outstanding and need to be addressed. Completed – These have been successfully ...